Sending transactional emails in Drip
There are two main types of email, commercial and transactional. Commercial email is marketing and promotional email, and that includes
Blog
Posts
Need to send subscribers back to a Drip Workflow repeatedly? Use this simple Rule →
Have you ever needed to send subscribers back to a Workflow after they exit it? This is a common requirement
Drip
2019 Year in Review →
This is the first time that I’ve written an annual review. I have mixed feelings about their usefulness to
Uncategorised
Growth experiments →
There are a lot of smaller things that we can try in our business, yet we often find it completely
Strategy
What is the bounce rate?" →
The bounce rate is the percentage of people who visit only one page on your website in a single session.
Strategy
How I migrated from Drip to ConvertKit →
There are affiliate links in this article. This means that if you click on the ConvertKit trial link and become
ConvertKit
LTVConf 2017 →
Two weeks ago I had the absolute pleasure of attending the Life Time Value Conference (LTVConf) in Brighton, UK. LTVConf
Conference
How do I style the Drip confirmation link? →
I recently received the following question from a reader:
How do I style the confirmation link in the confirmation email?
Drip
Personalised call to actions in Drip emails →
Most email newsletters that you’ll receive have the same call to action for all subscribers (or even no call
Drip
Drip content snippets →
Using a marketing automation tool like Drip means you are sending a lot of automated emails. These emails are in
Drip
DYFConf →
Last week I jumped on a short flight to Stockholm in Sweden, to attend Double Your Freelancing Conference EU (DYFConf)
Conference
Write more consistently. Use Trello to manage your editorial calendar →
Building an audience through content marketing and email marketing is a great way to generate more leads and new customers
Writing
Who are you blogging for? →
Blogging is an incredibly powerful business tool that can really help you grow your business over the long term. But
Writing
Why you need a strategy before buying a new website →
Have you ever gone to a web designer and told them you want a new website?
And has the web
Strategy
To blog or not to blog →
This is the question a lot of creative entrepreneurs have. Everyone seems to be doing it but you’ve got
Writing
Educate, don't sell: An introduction to education based marketing →
People don't like being sold to. Good advertisers know this and create adverts that blend into the environment.
Strategy
Focus on content over SEO or advertising →
A lot of people focus on SEO (including keyword research, link building, competitor research), Adwords, Facebook advertising and a social
Strategy
Saving time with social media →
Leveraging social media is one of the key methods to drive traffic and awareness of your website and business. And
Productivity